Experience / Selected Wins

Real problems.
Work that gets results.

20+ years building and running service operations, implementing systems, and helping teams make change stick.

These are examples of the work I do: build the operation, connect the systems, fix the rollout, and give people what they need to keep moving.

Explore the Work ↓
A visual overview of operations and systems projects

From challenge to execution

A closer look at the work.

Choose a project, or read through the examples below.

National service delivery

National Accounts Center

One rep. One call. One bill. Nationwide.

The problem

For customers with locations across multiple regions, managing service meant dealing with different regional divisions, different representatives, and separate providers in areas outside the company's direct service footprint. Customers had to coordinate the pieces themselves.

What I did

I built a National Accounts Center to bring those relationships together. The program gave customers one representative, one point of contact, and consolidated billing across both the company's direct service areas and subcontracted locations served by our nationwide partner network.

The result

One relationship for the entire footprint.

Customers could manage service across their locations through one contact, whether the company provided the service directly or through a partner. That national coverage, paired with centralized coordination and billing, gave customers a simpler way to manage their business.

Approximately 1,300% growth in national accounts and 400% growth in team size over six years.

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Salesforce · ERP · Computerized routing

CRM & System Transformation

Build the systems. Train the people. Make the work visible.

The problem

We had no formal customer relationship management, no consistent tracking of customer requests, and little visibility into the types or volume of work reaching customer care. Without that information, we lacked clear standards for responsiveness and a reliable basis for staffing.

What I did

I led Salesforce and computerized routing implementation and launch, and designed the features needed across Salesforce, routing, and our homegrown ERP. Together, these systems supported the full customer lifecycle: leads and new accounts, contract maintenance, service, routing, asset management, billing, and collections.

I assisted the team with data migration and synchronization, built Salesforce dashboards and analytics, and implemented AI agents and tools for internal use, with external applications planned.

Training built into deployment

I led training and rollout kickoffs, created a full training video series, and built a web-accessible training resource so employees could return to guidance as they worked. The implementation included both the platform and the practical instruction people needed to use it.

The result

More visibility. Measurable improvement.

Over 50% average improvement in initial customer-care KPIs—response time, resolution time, and missed calls—from day 1 to day 90 across deployed groups.

Management gained visibility into requests, workload, responsiveness, and performance, with dashboards to define and track KPIs. Customers gained a feedback process for customer-care issues, and employees gained a shared process for managing customer interactions.

In one department, the request mix shifted from approximately 90% calls and 10% emails to 20% calls and 80% emails after deployment. Customers gained a more effective email channel, handling KPIs improved, and employees could manage cases with fewer live-call interruptions.

That channel shift is a result from one department. Expansion of customer-care email to other locations is ongoing.

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Implementation recovery · Partner coordination

Deployment Recovery

Rebuild the team. Get the implementation moving.

The problem

A substantial six-figure implementation at a national service company was taking too long and falling short of what the business needed. Internal challenges, external delivery problems, and project-management turnover disrupted progress. Development repeatedly missed the intent of requirements and feedback, and reporting and analytics components were left undelivered by the original implementation partner.

What I did

We stepped back to rebuild the development effort and requested a new partner team. When development resumed, I worked directly with the developer to review the work, clarify requirements, advise on changes, and provide detailed feedback. I learned the platform in greater depth and took on some of the work myself to help move the project forward.

I led the team that worked through the data-migration issues and brought in the internal IT team to support the recovery. We also engaged a third-party partner and transitioned away from the original provider after its engagement ended. I helped secure direct assistance from the software vendor's internal teams for training and implementation at no additional cost to the company.

The recovery

Live deployment, with a clear path for the remaining work.

We resolved most of the issues blocking deployment and got the system live. The recovery included resolving migration problems through an intensive effort led by me, supported by internal IT, a new partner, and the software vendor.

Reporting and analytics repairs remain ongoing, including components left undelivered by the original implementation partner. Getting live was a major milestone; completing that work remains part of the recovery.

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Routing technology · Operational improvement

Route Optimization

Make route improvement an ongoing capability.

The problem

We had no route-optimization software. Rerouting an area was so labor- and time-intensive that we could only tackle it about once a year. That limited how often we could improve routes as customer and operational needs changed.

What I did

I led the software investigation, development, and deployment effort in collaboration with my staff and IT. I identified applicable vendors, gathered bids, negotiated vendor terms, and made the case to management for funding.

I built the implementation plan with the selected vendor, and a teammate worked directly with the divisions to deploy it. My role connected the operational need, vendor selection, funding, and implementation planning.

The result

An entire division rerouted in a day or two.

Work that previously required a major annual effort became something we could do in a day or two for an entire division. The program delivered significant time and mileage savings and improved our ability to serve customers.

The benefits continue today. Teams can revisit routes as needs change and keep improving hours, miles driven, and stop planning.

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Change management · CRM & ERP training

Training & Enablement

Help people change the way they work.

The problem

A technology or process change asks people to work differently. A successful launch depends on employees understanding the new process, knowing how to use the tools, and having support as they put the change into practice.

What I did

As part of a company-wide systems rollout, I led training and deployment kickoffs, created a full training video series, and built a web-accessible training resource. The materials covered real workflows, including customer interactions, multi-divisional case handling, and Salesforce reports and dashboards.

I connected the training to the features and processes being implemented so employees could see how the platform supported their daily responsibilities and return to guidance when they needed it.

The result

Practical guidance people can return to.

Employees gained a shared process for managing customer interactions, supported by training they could access as they worked. Training and change management were part of the wider implementation that delivered improvements in customer-care performance.

The approach brings the software, the process, and the people together—from the initial launch to everyday use.

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Custom apps & tools

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